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Industry Leaders Gathering at Natural Beauty Summit

London – /Natural Newswire/ -- Leaders of the natural cosmetics industry will gather at the second Natural Beauty Summit in New York, May 15-17th. This high-level summit will bring together founders, presidents, CEOS and senior managers of leading companies to discuss and debate the key issues the cosmetics industry faces in the areas of natural & organic products and sustainability.

High on the agenda for Natural Beauty Summit America is natural & organic standards. Analysts have tipped 2008 to be a defining year for the cosmetics industry. An industry shake-up is envisaged in which the adoption of private standards is to lead to a clear demarcation between pure natural / organic cosmetic and pseudo products.

The exact details of major standards like NSF and OASIS will be unveiled at the summit. The standards session will also feature the new Whole Foods Premium Body Care standard as well as give an update on the harmonized European natural & organic standards. Key executives involved in the development of natural & organic standards will chair a panel discussion that will look at the possibility of global standards harmonization.

Horst Rechelbacher, founder of Aveda and Intelligent Nutrients, will kick off Natural Beauty Summit America with his opening address on ‘Sustainability, Ethics and the Greening of the Cosmetics Industry.’ Key topics in the first session of the summit will look at sustainable business practices in the cosmetics industry like ethical ingredient sourcing, ecological packaging and green marketing issues. Key speakers include Erk Schuchhardt, CEO and president of the global natural cosmetics brand Weleda; Ulisses Sabará, president of Beraca, a Brazilian producer of ethical cosmetic ingredients that was a finalist in the World Challenge 2007 competition; and Dr. Charles J. Bennett, Vice-president of Aveda.

The second day of the summit will start with an opening address on ‘Product Innovations in the Naturals Arena, by the CEO of a leading organic cosmetics company. The third session will focus on market and product developments. Daria Myers, global president of Origins, will look at the complexities of expanding a successful brand into the organic arena. Mike Indursky, chief marketing and strategic officer of Burt’s Bees, will share his experiences in developing a global naturals brand. Top New York-stylist John Masters, founder and president of John Masters Organic, will discuss the specific requirements of the hair salon market. Other presentations in this session will cover nutritional cosmetics, functional skincare, ayurveda, and the spa market.

Formulation and technical issues is the theme of the fourth session. Leading cosmetic ingredient and chemical companies like Cognis, Eastman Chemical and Sederma will share their experiences with natural & organic ingredients. Key speakers in this session also include Michael Bishop, president of Active Organics; Ido Leffer, CEO of Yes To Carrots; and Dr. Ellen Kamhi from Bio-Botanica.

Dedicated workshops on natural & organic standards and sustainable packaging will round up the three-day summit. Judi Beerling, technical research manager of Organic Monitor will give a critical assessment of natural & organic standards, highlighting the formulation and ingredient challenges to cosmetic manufacturers and formulators.

Co-organized by Organic Monitor and Beyond Beauty Paris, Natural Beauty Summit is a series of international conferences that focus on natural cosmetics and sustainability. The aim of Natural Beauty Summit is to create a forum to learn and discuss the key challenges the cosmetics industry faces in the areas of natural & organic products and sustainability. The conferences bring together key stake-holders like cosmetic manufacturers, ingredient suppliers, packaging companies, retailers, industry organizations, and investors and create a forum to discuss and debate these critical issues.

For more details on the conference program and details of Organic Monitor preferential booking rates, please contact:

Ms. Ewa Niecikowska
Organic Monitor
Tel: (44) 20 8567 0788
Fax: (44) 20 8567 7164
Email:ewa@organicmonitor.com

More information can be found on www.naturalbeautysummit.com

About Organic Monitor (http://www.organicmonitor.com/)

Organic Monitor is a business research & consulting company that specializes on the global organic & related product industries. We have been tracking the natural cosmetics industry for trends & developments since 2003. Our business services include market research publications, customized & technical research, business consulting, seminars and workshops.


About Beyond Beauty Paris (http://www.beyondbeautyparis.com)

With 5 professional exhibitions, Beyond Beauty Paris covers interconnected fields to provide a 360° view on all the latest aspects of innovation and trends in the beauty industry: from raw materials to packaging, from niche brands to mass-market cult products, from the world of spa to the new dimensions of pharmacies. Beyond Beauty Paris has become the must attend educational event of the industry.

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